• Issue 134 • December 2018
Peter Voorhoeve, appointed President of Volvo Trucks North America, as of Sept. 1, 2018, was introduced to the trade journalists in Washington, DC December 11th, 2018.
Peter Voorhoeve has led Volvo Group Australia since 2013, prior to which he held several senior management positions in the areas of aftermarket support, supply chain management and parts logistics during his nearly 20 years with the Volvo Group.
Originally from the Netherlands, Voorhoeve holds an M.Sc. degree in Industrial Engineering and Management Science from the University of Technology in Eindhoven.
“I am open, informal, direct, communicative, service minded & interested in people” - Peter Voorhoeve in self-introduction. Mr. Voorhoeve reiterated that the goal of Volvo Trucks North America is to be the world’s most preferred truck brand.
Volvo Trucks announced on December 11th, 2018 that it will introduce all-electric Volvo VNR regional-haul demonstrators in California next year, operating in distribution, regional-haul and drayage operations. Sales of the VNR Electric in North America will begin in 2020.
“We are proud to announce the Volvo VNR Electric, designed to support cities focused on sustainable urban development and fleets operating in a range of regional-haul and distribution operations,” said Peter Voorhoeve, president of Volvo Trucks North America. “The Volvo VNR Electric leverages the versatility of the new Volvo VNR series with a proven fully-electric powertrain and represents a strategic stride toward a comprehensive electrified transport ecosystem. Cities prioritizing sustainable urban development can leverage electrified transport solutions to help improve air quality and reduce traffic noise. Cleaner, quieter, fully-electric commercial transport also creates opportunities for expanded morning and late-night operations, helping cut traffic congestion during peak hours.”
The Volvo VNR Electric demonstration units will be based on the proven propulsion and energy storage technology currently being used in the Volvo FE Electric, and builds on the Volvo Group’s accumulated expertise in electrified transport solutions. Sister company Volvo Buses has sold more than 4,000 electrified buses since 2010.
“The Volvo VNR is ideal for applications like heavy urban distribution, drayage and other regional applications where electric trucks will first have the greatest impact,” said Johan Agebrand, Volvo Trucks North America director of product marketing. “The VNR series has received tremendous industry acceptance since its April 2017 introduction and the addition of an all-electric powertrain provides even greater opportunities to expand its footprint in the regional-haul market.”
Introduction of the Volvo VNR Electric models are part of an innovative partnership, known as LIGHTS (Low Impact Green Heavy Transport Solutions) between the Volvo Group, California’s South Coast Air Quality Management District (SCAQMD), and industry leaders in transportation and electrical charging infrastructure.
“The LIGHTS project is a truly unique opportunity to showcase a holistic approach to electrification of the freight transport industry as we handle ongoing challenges including electricity generation and battery optimization,” said Voorhoeve. “We appreciate that the California Air Resources Board (CARB) and the SCAQMD have recognized our leadership and trusted us to oversee this project that will ultimately result in the commercialization of fully-electric heavy-duty trucks. In addition to introducing the VNR Electric, through LIGHTS we will bring a complete sustainable freight solution with end-to-end electrification coordination with our many partners.”
"Electric trucks bring many unknowns and our holistic focus through the LIGHTS project will help our fleet partners transition securely and smoothly based on their individual needs regarding driving cycles, load capacity, uptime, range and other parameters,” said Agebrand. “Within the project we’ll look at everything from route analysis and battery optimization to servicing and financing. We always aim to offer high uptime and productivity.”
CARB has preliminarily awarded $44.8 million to SCAQMD for the Volvo LIGHTS project. The Volvo LIGHTS project will involve 16 partners and will transform freight operations at the facilities of two of the United States’ top trucking fleets. Volvo LIGHTS is part of California Climate Investments, a state-wide initiative that puts billions of Cap-and-Trade dollars to work reducing greenhouse gas emissions, strengthening the economy and improving public health and the environment – particularly in disadvantaged communities.